BUS 5486 International Business

Lecture: Introduction to Case Studies

Lecture: Introduction to International Business

Lecture: Globalization and Society

Outcomes

• Understand what is involved in the study of international business
• Learn about the definition of international business and the various ways to refer to global business
• Recognize why companies engage in international business and the different modes of operation
• Understand some of the international business challenges due to the diverse and changing international marketplace
• Become familiar with the era of the international corporation and some of the driving forces of globalization that have facilitated international business

Lecture: International Trade Theories

Outcomes

• Review the theories of trade patterns and the growth and direction of trade
• Recognize assumptions and limitations of specialization theories
• Understand the Porter Diamond and Factor Mobility theories
• Review some results of trade policies and rationales for government intervention
• Recognize some of the instruments of trade control
• Learn how to deal with governmental trade influences
• Review the principles of NGOs, such as the World Trade Organization (WTO)
• Comprehend the rise of bilateral agreements and growth of major regional groups

Lecture: Global Foreign Exchange and Capital Markets

Outcomes

• Learn about the foreign exchange trading process and how companies use foreign exchange
• Identify major foreign-exchange markets and the spot and forward markets, as well as options and futures trades
• Understand the International Monetary Fund's role in currency markets
• Become familiar with various types of exchange-rate arrangements
• Appreciate the strong value of currencies, such as the euro to the U.S. dollar
• Recognize the role of central banks
• See the relationship between exchange rates and purchasing power parity
• Comprehend business implications of exchange-rate changes

Lecture: International Business Strategies

Outcomes

• Recognize leading strategy perspectives and the pressures for global integration, as well as for local responsiveness
• Understand the firm as value chain and the idea of industry structure: The Five Forces Model
• Realize that scanning for opportunities and risks provides managers with country comparison data used in country evaluation and selection
• Know how allocation resources among locations is implemented

Lecture: Export and Import Strategies

Outcomes

• Realize the strategic advantages of exporting
• Identify characteristics of exporters
• Learn how to design an export strategy
• Show the stages of export development
• Practice designing an export strategy
• Realize the strategic advantages of importing
• Identify the types of importers
• Review the import process and different brokers and agents involved
• Understand why exporting may not be feasible
• Understand why it is cheaper to produce abroad
• Study the export process as both indirect and direct selling
• Become knowledgeable about non-collaborative foreign equity arrangements
• Understand why companies collaborate
• Know about the different types of collaborative arrangements
• Discuss problems with collaborative arrangements
• Recognize that change is the critical factor in the coordination and control of international business

Lecture: Marketing Globally

Outcomes

• Review marketing strategies and different marketing orientations
• Learn how to use international strategies for the four P's of marketing
• Appreciate the value of e-commerce and the Internet
• Pick up some hints on managing the marketing mix
• Understand what supply chain management is in international business
• Review some global manufacturing strategies
• Recognize the importance of information technology
• Learn major sourcing configurations and the importance of quality
• Become familiar with supplier networks and global sourcing
• Become familiar with the purchasing function
• Understand inventory management and just-in-time inventory control
• Review Lean manufacturing and the Toyota Production System
• Understand foreign trade zone concepts
• Recognize the need for international transportation networks

Lecture: International Accounting Issues

Outcomes

• Appreciate accounting for international differences
• Realize cultural differences in accounting and different accounting systems
• Recognize international standards and global convergence
• Learn how to record transactions and the correct procedures for U.S. companies
• Be familiar with translating foreign-currency financial statements
• Understand translation methods
• Appreciate management accounting issues
• Identify performance and evaluation and control issues
• Learn how to use the balanced scorecard
• Appreciate corporate governance and the role of the CFO
• Review capital structure, leverage debt financing, and global capital markets
• Learn about Eurocurrencies and the Eurocurrency market
• Be familiar with international bonds
• Be able to discuss equity securities and the euro-equity market
• Realize the size of global stock markets
• Appreciate the methods of complications of capital budgeting
• Learn more about foreign exchange risk management
• Understand types of exposure and how to establish an exposure-management strategy
• Review some implications of international tax practices

Lecture: Human Resource Management

Outcomes

• Recognize the necessity of strategizing human resource management
• Appreciate all the staffing policies devoted to managing expatriates
• Become familiar with international labor relations
• Know how labor looks at the multinational enterprise (MNE)
• Explain trends in MNE-Labor relations