Employment of marketing managers is expected to rise faster than the national average for all occupations from 2014 to 2024, according to federal projections.
Florida Tech University Online - Explore the differences between the fields of marketing and advertising from a regionally accredited university.
Learn about the 7 P's of marketing: Product, Price, Place, People, Promotion, Process, Positioning. Florida Tech University Online Marketing
A merchandiser should have business acumen and a creative eye in order to ensure that manufacturers reach marketing and sales goals.
Information on the employment outlook, job duties, degrees and salaries for public relations specialist, one of the careers in business administration marketing.
Florida Tech University Online - Discover and explore the evolving role of Chief Marketing Officer in a technologically advanced business market.
Learn about market segmentation and how companies are using it to target marketing campaigns. Segmentation is a continuously evolving marketing practice.
Explore and learn the the marketing funnel and its importance in the field if internet marketing. Florida Tech University Online
Learn the difference between waterfall and agile marketing, two popular marketing strategies. Florida Tech University Online - Internet Marketing
Learn about Customer Retention Optimization. This marketing practice involves measuring the Customer Lifetime Value and developing a retention strategy.
