Every day, some businesses succeed and prosper, while others fail. The challenge to survive and thrive is even greater in a global marketplace. So what is the secret to success? What are the legal issues to consider? What are the social issues to consider? What are the regulatory and environmental issues to consider? Is globalization right for your company?
Global Business Perspectives takes you on a journey to understanding the international business arena and the world’s resources. You’ll also discover the importance of corporate social responsibility, as well as the key components of international trade, foreign exchange, entering foreign markets and more.
